The simplest looking things can be deceptively complex. This is a tricky little business card and a typographic poster for Squarespace New York. Designed by their Creative Director Tyler Thompson. The design shows restraint, making the logo treatment the hero. And the format is a square card of course.
So why is the business card tricky? It is custom duplexed stock, letterpress printed, laser die cut and edge colored. We custom duplexed Neenah Classic Crest Solar White 110lb Cover up to a 220lb thickness. Then we letterpress printed them several up on a press sheet. A larger press sheet means we can economize the laser cutting by doing more at a time. The laser cutting can leave some scorch marks, so the sheet is masked with a paper tape that peels off after the cutting is complete. Then the sheet is trimmed up into cards and edge colored in black. That 220lb thickness shows off the edge and has a nice smooth surface. The poster is on Crane Lettra 110lb Flo white, pressed in a single PMS blue. 
Published on
March 17, 2010 in
Business Cards, Letterpress and Posters.
Tags: 220lb, business card, Business Cards, die cut, die cutting, diecut, duplex, edge, edge color, laser, laser cutting, Letterpress, masked, masking, neenah, new york, pasted, poster, scorch, simple, square space, squarespace, tyler thompson, type, typographic.
Wedding invitations need not be all typographic. This is a nice change in pace from most invites that tend to focus more on type than image. And we love letterpress printing lots of color, so this artwork does the trick. It was designed by Sheraton Green over at CSA Design. The peacock image comes from the CSA Image collection - an easy $40 bucks to license for wedding invites.
Since CSA also designs all the French Paper stuff, they sent over 140lb Cover Poptone Sweet Tooth paper stock. We printed four PMS colors, with some really beautiful overprinting happening inside the illustration. These kind of solid areas are always a challenge for letterpress. Note how the solid areas are a bit “salty” in the ink coverage.
Published on
April 21, 2009 in
Letterpress.
Tags: art, bird, bright, cards, colors, CSA, Design, feather, french, green, image, invitation, invitations, invite, Letterpress, letterpress services, love bird, minneapolis, minnesota, orange, paper, peacock, pink, printer, printing, spot, thank you, trend, typographic, Wedding.
