Studio On Fire // Design & Letterpress Blog
The fresh New Media firm, FRWD, from the other side of the city sent us their cards to get printed recently. They were designed by Justin Mckinley. Color choices and high-design sensibility really make these ones pop extra hard. Another prime application of edge coloring in a very tasteful way.
We love wedding designs that challenge the status quo. The unexpected combination of a antique woodtype-inspired-tuscan-style font alongside a modern san serif face seems to work here. We like the bold linear quality of the design with hearts to add a little finesse. And, it was designed by the groom himself (Ryan Floss).
Another unique thing about this invite is the size. Invites need not be giant. Making things smaller certainly helps keep the cost down. The main invite card here is only A2 (5.5 x 4.25). The direction card is actually a standard business card size of 3.5 x 2. That is a nice pocket size to take along to the event. All the cards are letterpress printed on 100% cotton Crane Lettra Flo. White paper.
Setting the tone for a black tie event with rich black paper just seems logical. Black paper should actually be a requirement if you are having a reception in a castle. (insert jealous sigh here) This contemporary type and linear design is letterpress printed with silver ink on 250gsm Stonehenge Black Paper in a horizontal format. It’s nice to see the type arranged outside typical wedding layouts. These invites were designed by a fantastic design firm – Field - based out of Copenhagen and Dublin. Which goes to show we are happy to letterpress print custom work for designers everywhere.
We’ve been busy with an AIGA student event this last weekend called Portfolio One-On-One. It’s an event for design students to tour studios in the Twin Cities, have their books looked at and attend some short workshops. We had a group through our studio to see the press room and we also did a workshop about “Planning design with specialty production techniques.” Good times.
We also printed a booklet cover for this AIGA event. We hit the bejesus out of an 80lb cover stock and thought we’d show what the other side looks like. Granted, we don’t run everything this heavy. But a thinner stock with a heavy impression is going to have more show through than a thicker stock with the same impression. On this booklet, nothing was on the reverse side, so it did not matter that the impression was extra hard.
A note about tours – We have student groups from all over the country take tours of our shop and we are happy to do it. However, none of them have ever sent us a box of chocolate with a thank you note. That is until Brigham Young University. Thanks BYU. And to all the other student groups inquiring about tours – we now expect some edibles! ;-)
Wedding invitations need not be all typographic. This is a nice change in pace from most invites that tend to focus more on type than image. And we love letterpress printing lots of color, so this artwork does the trick. It was designed by Sheraton Green over at CSA Design. The peacock image comes from the CSA Image collection – an easy $40 bucks to license for wedding invites.
Since CSA also designs all the French Paper stuff, they sent over 140lb Cover Poptone Sweet Tooth paper stock. We printed four PMS colors, with some really beautiful overprinting happening inside the illustration. These kind of solid areas are always a challenge for letterpress. Note how the solid areas are a bit “salty” in the ink coverage.
Edge coloring is an amazing addition to a letterpress project. These are a couple thousand cards stacked up, just completed for GS Design in Milwaukee. They designed these for their client Dohmen. The radial dots are a nice contemporary design on the face of the card and the sides are a matching vibrant green. They are printed in two PMS colors on thick 165lb Neenah Solar White.
We can match edges to any printed PMS color. And the effect looks at it’s best on stock 160lb or thicker. It’s taken us a few years of practice to get the edge coloring production process just right, so we are purposefully a bit elusive about exactly how we do this. It has something to do with unicorn tears and hens teeth. ;) The effect is much more subtle when seen as a single business card and always makes people take a closer look.
If you aren’t sure what a “meat raffle” is you should really look it up to fully understand the heritage of this design. It’s good to see a fine establishment carry on this noble tradition. Our friends at Fame created this cuss-worthy design for Continue reading ‘Bingo, A Meat Raffle And Letterpress’
Designer Aya Ikegaya created this beautiful invitation structure for a wedding in Tuscany, Italy. We produced this by combining letterpress printing with blind embossing. The outer sleeve is actually the invitation. Inside is a thick cotton card letterpress printed with Continue reading ‘Tuscany Semi Formal Wedding Invitation’
The esteemed fellows at Wilderness in Portland sent us an unusually simple business card for letterpress printing. Rather than load up the card with four telephone numbers, an email, a fax, a twitter, etc – they all simply share the same card. A nice solution for keeping cost down too. Wilderness is the new design trailhead of Aaron James Draplin, John Phemister and David Nakamoto. We can’t wait to see what they do next.
Of course, simple design doesn’t always mean simple production. We printed these on 220lb Pearl White Lettra, 100% cotton. Flooding a dark color like this on letterpress is difficult to lay down and keep consistent over the course of the print run – especially on a stock that has some texture to the surface. When we print a solid like this, we generally go to our Paul Bunyan of Heidelberg Windmill presses – the 13 x 18. Even so, there is still a salty, weathered look to how a stock like this will take a solid coverage on letterpress. But we like it that way, it ain’t offset.
One of the finest poster shops around is Art Minion in Northeast Minneapolis. We just completed a letterpress poster edition called “Skin Of The Night” they commissioned for artist Deuce 7. His fantastic illustrative style is influenced by train yards and riding the rails.
We completed the edition on a variety of colored stocks with an interesting spread of colors. Posters are one color, but the color of the stock changes and the color of the ink changes, giving the whole edition a wide variety of final combinations. These images show some of the metallic prints we rolled. There is silver, gold and copper ink on brown stock. It’s a good comparison of how metallic ink goes down on dark paper. And word has it that Deuce is hand embellishing some of the edition. You can buy one from Art Minion.
This is a big post with lots of images so be sure and see Part 2 as well.
We’ve been an online friend with French designer Fabien Barrel for a while. He’s been kind enough to show our press work on his Graphic Exchange website. His site is a finely curated collection of designers and projects from all over the world. Be sure and see it next time you need some graphic inspiration.
Fabien collected three other friends that also wanted letterpress printed business cards. Fabien Barrel designed his card and the card for So Goods. Fred Dauzat designed his card and the card for Limited Press. We letterpress printed these cards together with Continue reading ‘Four Friends Letterpress Business Cards – Pt 1′
This is part two showing the production of business cards on our Heidelberg Windmill. Be sure and see Part 1 showing the finished cards.
We start with a high resolution film negative. The negative is used to expose the plastic plates. The plates are attached to an aluminum base and placed into the press. The press uses air suction to pick up a sheet of paper on the left side and deliver it into the press for printing. The printed sheets are automatically stacked in the delivery pile on the right side of Continue reading ‘Four Friends Letterpress Business Cards – Pt 2′
