This post is a recap of the fun we had this last weekend leading a press free, hand style letterpress workshop at AIGA Minnesota Design Camp. We were located in the wine cellar at Grandview Lodge in Nisswa, Minnesota. Over 300 designers attend this event annually. We did three sessions of this 1.5 hour long workshop with over 120 total attendees.

The process was about putting down lots of ink quickly, creating textures, layers and happenstance in the layout and printing. No press required, no two prints alike.

Studio On Fire brought in lots of good stuff:

10 large cases of our woodtype collection (about 400lbs of type, mostly Hamilton faces)

Tape and cardboard (served as the bed of the press, tape held type in rough position)

A wadded up paper towel was the “printing press” (used with hands to burnish the back of the sheets)

Several dozen CSA images supplied on photopolymer plates (permission of CSA archives)

Wood grain background textures (blasted with a powerwasher, then relief carved)

Lots of good ol’ French Paper to print on (poptone sweet tooth and many many remnants)

Ink and brayers (oil based inks and soft rubber rollers)

It was a fluid process and a good chance for everyone to step away from the computer. A huge thanks AIGA Minnesota for having us and to the AIGA volunteers that supplied a steady stream of nature wash solvent to clean up and redistribute the wood type and images. And thanks to Phong Tran for his photo contributions.

If you would like Studio On Fire to do a workshop with your group, let’s talk. Please do contact us for more information.

These letterpress business cards took us some time in production with six passes through the press. They feature a brown paper imprinted with a woodgrain texture in tonal varnish with the text in a metallic silver ink overprint. The offwhite side of the card is printed in three colors in tight, tight register. The stock is custom duplexed Crane Lettra Pearl White 110lb cover to Wausau Royal Complements Chocolate Truffle 100lb cover. The final card was round corner die cut to size.

This invitation set is housed within a mini custom die cut pocket folder which neatly organizes the various cards. The folder is printed with a tonal custom woodgrain pattern using a clear varnish ink on letterpress with heavy impression. A belly band is fitted to the exterior of the folder with a custom die cut shape. Two slits on the back side of the belly band interlock and buckle things together without glue or a sticker. Everything fits neatly into a standard A7 size envelope. Inside the folder the rsvp and reply envelope sit together and a details card is tucked behind.

The paper combination is beautiful as well. All of the invite cards and the band were letterpress printed together on a press sheet of 110lb cover weight Crane Lettra Pearl White, 100% cotton. (We’ve actually been printing lot more weddings this year with tonal whites rather than bright whites) The envelopes are The Cement Green color from French Paper Construction. The folder paper, also from French is the 100lb C Hot Fudge color from the Poptone line.

Costwise – adding a custom printed folder with a die cut belly band will easily double the cost of an invitation. Pieces like these take much additional production time and each die cut requires an additional press run. So although there is not a lot of color going down on the invitations- printing and cutting multiple elements, hand assembling mini folders, using multiple paper stocks, printing envelopes – production costs add up quickly. But the beauty from those production details add up to the spectacular elegance in this design.