Tag Archive for 'via'

2013 Studio On Fire Letterpress Calendar

Rolling into our store just in the nick of time for Christmas (so would that be in the Saint Nick of time?) is our annual Studio On Fire Letterpress Calendar.

Each year our studio picks a theme, a color palette, and paper stocks before recruiting crush-worthy illustrators to join us in creating custom art for each month. We claimed the January and July pages for ourselves before inviting Brian Gunderson, the Jolby dudes, John MaltaSasha Prood, and Karolin Schnoor to round out our cast of contributors for 2013.

Artists were given the theme of Lucky Number 13 and asked to interpret it at will, resulting in a multitude of superstitious icons and ironic illustrations. We designed the tri fold outer wrap by stealing bits and pieces from the monthly illustrations, collaging them in a long strip to be trimmed off the press sheet and later used for packaging.

The calendar pages and outer wrap were letterpress printed with four inks all together on a large 26 x 20 size press sheet of Mohawk Milkweed 160C. After printing the individual months were trimmed down to a finished size of  3.25 x 5 inches.

To make the stand we first duplexed  Mohawk Via Vellum Safety Yellow 80C to Decorated Paper Brilliance 12pt Tinsel Holographic to create a thick custom stock. After imprinting the stands with a tonal letterpress varnish they were custom diecut and hand assembled with the holographic stock on the inside (allowing a hint of holographic stock to peek out when the support of the stand is kicked out on your desk).

As a special bonus we are offering free DOMESTIC USA shipping on the 2013 calendars thru December 16. Enter coupon code FREESHIP (all caps, one word) in your cart.

If you’re curious, previous years can be viewed on our site: 2012, 2011, 2010, 2009, 2008.