This poster was letterpress printed for the Artcrank poster show here in Minneapolis, which opened this last weekend. Since much of this show tends to be image and graphic heavy, we wanted our poster to stand apart with lettering only. It is an excerpt from Ralph Waldo Emerson’s Considerations by the Way, 1860. The full sentence is actually, “Live in the sunshine, swim the sea, drink the wild air’s salubrity.” (But “salubrity” is such an odd word and just didn’t work well in the design.) The lettering started as a hand drawn sketch, then refined in Adobe Illustrator. We printed with a photopolymer plate on Crane Lettra 300gsm Florecent White at 18 x 24 size. They are on display now at One On One in Minneapolis.
They sold well at the opening night and are still available. There was some confusion about them being sold out. They are $30, to be purchased at One On One Bike Shop.
You can also buy one, now for sale on our studio site as well. Cost is $40.
Published on
April 13, 2010 in
Design, Letterpress and Posters.
Tags: 110lb, ARTCRANK, bicycle, bike, blue, Design, edition, flo wh, hand, large, letter press, lettered, lettering, Letterpress, lettra, poster, print, printer, printing, ralph, ralph waldo emerson, size, type, typography, unique.
Vista Caballo is a ranch retreat with a special connection to horses in Dove Creek, Colorado. We worked with Thinktopia to design this stationery system for the client. They already had a logo design and needed stationery developed using the existing mark.
One of the things often overlooked in design is the choice of materials. This is something we strive for in our own design work. Material selection can be a central component for building the look and feel of a brand. In this stationery system we use a variety of brown toned papers to compliment the tactility of the letterpress printing and echo the desert landscape of the location. Kind of like making a color palette, instead we made a material palette. Each piece is printed with the same brown PMS color.
Letterhead is French Paper Speckletone Kraft, Envelope is French Paper Speckletone Chocolate, Business cards and Note cards are Crane Lettra Pearl White 220lb, Labels are Strathmore Soft White crack and peel stock, Journal covers are Fibermark Suedetex Tan 25pt with Smart Genesis Husk 70lbT gutt.
Richness of materials makes this stationery unique.
Published on
March 24, 2010 in
Client Focus, Design and Letterpress.
Tags: 220lb, brown, Business Cards, chocolate, CO, colorado, crane, Design, die cut, diecut, dove creek, fibermark, french paper, genesis, husk, kiss cut, kisscut, kraft, label, labels, Letterpress, lettra, material, palette, paper, pearl white, printing, recycled, smart papers, Speckletone, stickers, strathmore, suedetex, tan, thinktopia, unique, vista caballo.
Sublimio is a multidisciplinary design studio in Italy. They designed these cards for an engaging visual and tactile design experience.
We printed a larger message card and business cards. The message card is very subtle with a blind impression only on 110lb Crane Lettra stock. The business cards use blind impression on one side and black on the other, completed with black edge coloring. They are on 220lb Crane Lettra.
“Show Through” is a term we use to describe heavy impression from printing one side of the paper bruising the sheet and showing small distortions on the reverse side. Show through is an important consideration when a design will be letterpress printed. The double thick 220 lb Lettra is great for a project that is a two sided design because it offers virtually no show through. Note that “virtually” is a key word here. If a heavy impression is desired, there will be some show through. Generally the thicker the paper, the more minimal the show through. But even with a thick stock, impression can knock back the impression from a previously printed side affecting its appearance. In the case of this business card we printed the flood of blind pattern first with heavier impression, then the black text side of the card with a bit less impression. Balancing this impression on a two sided design depends on the nature of artwork being printed. Talk with us early in the design process to work through these production decisions.
Published on
March 2, 2010 in
Business Cards and Letterpress.
Tags: 220lb, blind, Business Cards, crane, Design, formula, impression, IT, italy, letter press, Letterpress, lettra, printer, printing, show through, sublimio, subtle, unique.
It goes without saying, we like unique paper structures. This Bat Mitzvah invitation, designed here at Studio On Fire features two triangles with a hole punch that clips together making a six pointed star shape. The paper triangles unclip to open and reveal the invitation text. The paper is 110lb Crane Lettra Flo White 100% cotton, letterpress printed in hot pink and die cut into the two triangles. It was mailed in a large square Neenah Eames Furniture, Weave Finish, Pacific Blue envelope printed in one color on the flap.
Those little metal clips are something we get asked about a lot. They are called #2 Petite Fasteners, made by GEM Office Products here in the USA. They have a little point that pierces the paper and holds the sheets together. You can buy them wholesale here. ($7 per box of 100 clips, 10 box minimum) They come in two sizes – the #2 is the bigger one, the #0 is smaller. And no, we do not sell the clips. But if you are in need of some top notch Bar Mitzvah or Bat Mitzvah invitations we’d love to hear from you.
Published on
February 8, 2010 in
Design, Letterpress and Printing Tips and Tricks.
Tags: bar, bar mitzvah, bat, bat mitzvah, clip, Design, eames, Fastener, furniture, GEM, invitation, invitations, invite, Letterpress, lettra, metal, office, Petite, printer, printing, products, structure, unique.
This is our letterpress poster for the Toys In The Attic show opening at the Soo Visual Arts Center on Dec 4th from 6 to 9PM. The show features both custom toys and toy inspired posters. Proceeds benefit Toys For Tots. Hey, that’s tomorrow night! We hope to see you there.
These beasts are in fact our toys. The graphic beasts are constructed from various press parts and form into a crest that commemorates ten years of printing here at Studio On Fire. The dog latin phrase reads “Iron Beasts Make Great Beauty”. It is printed in fluorescent and dark silver inks on Crane Lettra Flo White 220lbC at 13 x 13 size.
It was ten years ago this month back in 1999 that the first C&P was lowered into the then basement studio. More to come on our own ten year anniversary party soon.
Published on
December 3, 2009 in
Design, Letterpress, News and Posters.
Tags: 220lb, beast, crane, crest, Design, edition, fluorescent, ink, iron, Letterpress, lettra, minneapolis, poster, press parts, print, printer, silver, soo, soo visual arts center, soovac, studio on fire, ten years, toys for tots, toys in the attic, unique.
Thinktopia®, an idea generation company for some of today’s leading brands, commissioned this striking poster from illustrator Federico Jordan. Federico explains “The skull reflects our existence and interior vision: our vanitas.” He created this image for Thinktopia that explores the Shakespearian Yorick, San Jerónimo and mesoamerican skull racks called Tzompantli. There is an article on the back of the poster from Patrick Hanlon at Thinktopia that speaks about branding. (This poster print will serve Thinktopia as a new business tool – a mailing to prospective clients) More companies could learn from this – send out something cool to start a good conversation. We would say that an illustrated letterpress print is guaranteed way to get someones attention.
The 18 x 23 size poster is printed letterpress in four colors on Crane Lettra Pearl White cotton stock in both 110 and 220lb thicknesses on our Heidelberg Cylinder – quite possibly one of the most difficult jobs run in our shop recently. It was difficult because of the amount large areas of solid color, the thickness and size of the stock, and the tight registration. There is no overprinting of any of the colors, so all four color plates lock into each other with little forgiveness for shifts in register created by sheet distortion. Sheet distortion is physical stretching of the paper created under heavy impression. Each pass through the press creates slightly more distortion. So by the time we got to color number four, there was some colorful language as well. The 110lb stock ran pretty well but the 220lb stock is a bear to auto feed – especially five passes through the press.
Published on
November 6, 2009 in
Letterpress and Posters.
Tags: 110lb, 220lb, brand, branding, clients, cotton, crane, custom, cylinder, Design, edition, federico jordan, hanlon, Heidelberg, illustration, illustrator, Letterpress, lettra, mexico, minneapolis, patrick, pearl white, poster, print, printer, printing, Saint Jerome, Shakespeare, sheet distortion, skull, thinktopia, Tzompantli, unique, yorick.
Not that a heart felt email blast or animated web message for the holidays isn’t all well and good, but as you may have guessed we are suckers for a good old fashioned ink on paper. The next few days, we’ll show some previous custom holiday projects we’ve letterpress printed in the hopes of inspiring your own letterpress holiday projects. The holiday card seems to be one of those notorious last minute tasks for creative types. We are already heavily into estimating custom cards for many designers. And as much as we love rushing last minute projects, earlier is always better and leaves many more production options available. Word to the wise, ask us early for an estimate on your project.
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Who says typographic characters don’t make delightful tree ornaments? This card was designed by Katie and Nate over at Eight Hour Day. The green combined with hot pink makes a unique holiday color combo. The card was die cut to produce two parts for a desktop Christmas tree, to be decorated further with objects on your desktop. It was letterpress printed on thick Fox River Blotter stock from Neenah Paper. Since the paper is produced without any surface sizing the blotter sheet has a more mottled appearance in how the textured surface accepts a large solid ink area like the green tree. This gives the printed piece some additional tactile quality. Fa la la la la, ooolala.
Published on
October 28, 2009 in
Holiday and Letterpress.
Tags: blotter, card, cards, christmas, custom, Design, die, die cut, eight hour day, flourescent pink, fox river, green, greeting, heavy, Holiday, Letterpress, neenah, paper, pink, printing, score, tactile, thick, tree, type, typography, unique.
This simple one color wedding invitation was designed by the groom for the couples December wedding in Kyoto, Japan. The head silhouettes have a unique anime / manga style. We also love the modern graphic crest containing the interlocking rings and the matrimony announcement. It’s a bold yet refined design – traditional subject with a modern presentation. Nice work Osamu!
The cards were layed out together on a large 13 x 18 Flo White Crane Lettra 110lbC press sheet. These were printed on our Vandercook Uni III. We letterpress printed two passes of the gold ink for better ink density . Here’s something to keep in mind when running a double pass on a cylinder press – don’t adjust the packing on the press between pass one and two. By adjusting the packing, you also change the circumference of the cylinder, making it very difficult to register the second pass. We like to run two passes of ink metallics to give a little better sheen. Metallic ink, especially on an uncoated cotton stock will never be shiny like a coated stock or approach the mirror finish of a foil stamp, but it is crisp in details and does offer a small amount of shine.
Published on
October 6, 2009 in
Letterpress and Wedding.
Tags: 1 color, 110lbC, anime, cards, crane, crest, custom, cylinder press, Design, graphic, invitation, invitations, invite, japan, japanese, kyoto, Letterpress, lettra, manga, modern, one color, silhouette, stationery, uni iii, unique, vandercook, Wedding.
Designing your own wedding invitations has to be a designers most challenging project ever. And these are some to be proud of. The groom, Jefferson Perky of Perky Bros., designed these with an elegant typographic flair. They combine textural wood grain photography and letterpress printed type.
We produced these cards together on a 13 x 18 press sheet. The wedding invite was printed along with a save the date card, a thank you card, an accommodations card and a die cut vertical belly band. The stock was 100% cotton 110lbC Pearl White Crane Lettra. The wood grain was digitally printed, then the black type was letterpress printed.
When thinking about doing a letterpress wedding invitation it is important to consider all the cards you need upfront. We ultimately print everything together – saving us time and our clients cost. (Example – if you know you need a thank you card, plan to print it with the main invitation set.)
Published on
September 22, 2009 in
Letterpress and Wedding.
Tags: 110lb, band, belly band, cotton, crane, custom, Design, die, die cut, digital, groom designed, invitation, Letterpress, lettra, nashville, perky, perky bros, photograph, press sheet, printing, save the date, tennesee, thank you, TN, type, typography, unique, Wedding, wedding invitation, wood grain.
Caryn Gutterman designed this business card for photographer Scott Regan. We are suckers for letterpress printing the unique, custom and out of the ordinary. And these business cards are no ordinary cards. If Scott Regan hands you a business card, you will KNOW he’s handed you a business card. The thick stock is 60pt blotter stock. It is a little more textured on one side than the other. The texture of this stock is deep – reminds us of the finish on an egg carton, kind of raw and porous in appearance. It takes some work to print a solid letterpress, even more work on this stock. It’s not a fine surface like cotton sheets, but it’s soft and takes a nice impression which makes it attractive for letterpress. The paper just drinks up the ink and leaves paper fuzz everywhere – guess that’s why it’s a blotter stock. But the result is really beautiful. There is an uneven nature to the way the ink lays on the heavy formation of the paper. We printed the gray ink first, then the tightly registered yellow logo. The card was trimmed and edge colored in a PMS matching yellow. We like the simple modern design combined with the raw material – people will hang onto this card for sure.
Published on
September 9, 2009 in
Business Cards and Letterpress.
Tags: 60pt, blotter, board, business, card, cards, caryn gutterman, color, custom, Design, edge, egg carton, formation, heavy, Letterpress, modern, painting, paper stock, scott regan, solid ink, textured, thick, tipping, unique.
Not every wedding invite is so typographically unique as this one, with wedding birds too! Emily and Emory, the Bride and Groom designed these fun loving cards with display typography built from basic geometric forms overprinting each other. The warm color palette is three spot PMS colors which overlap and create additional letterpress texture. The cards are Crane Lettra Florecent White 110lbC 5 x 5 size – all printed together on a single large press sheet in tight register. They even included a little “eye spy” art print that turned out really sweet as well. The envelope is a metallic Stardream stock printed with silver metallic ink. Check out Emory’s site for even more illustrative work.
Published on
September 4, 2009 in
Letterpress and Wedding.
Tags: 110lb, crane, Design, emory, geometric, illustration, invasion, invitation, invite, invites, Letterpress, lettra, ocular, ocular invasion, orange, red, stationary, stationery, type, typography, unique, Wedding, yellow.
