Tag Archive for 'two sided'

Human Hand Varnish On Black Business Card

Straight from Hawaii, Human Hand sent us this fine business card design for letterpress printing. And we love the name. After all, human hands touching the tactile printing is what this letterpress card is all about. It is a subtle tonal varnish on one side and PMS 877 metallic silver ink on the other. The paper stock is our custom 200lb Wausau Eclipse Black cover weight.

The Craftsmen of Fine Technology

These letterpress business cards were the perfect fit for web development and design company Ackmann & Dickenson. We like how these guys frame their business as “Craftsmen of Fine Technology”. They designed these cards and we letterpress printed them to reflect craftsmanship.

And this card did require some crafting. We started with the making of a custom duplex paper – 160lb Mohawk Loop Ivory Smooth pasted to French Construction Nightshift Blue 100C – totaling a thick 260lbC card. Next we letterpress printed them with two colors on each side, silver and tonal navy inks on the blue side, then blue and gray inks on the ivory side.  We printed a couple 8up forms to meet all the employee name versions needs and then die cut them with small inverted corners. Viva tactility and technology.

Round Juggling Business Cards

Fuel is a great creative shop in Iowa that sent us this unique business card design for Whatsup Juggling. It is letterpress printed on thick 220lb Crane Lettra cotton paper. The inks are orange, blue and a custom contaminated opaque white. The card was then die cut into 2.5 inch circles. We then tried to juggle them. Business cards are really hard to juggle.

Some production notes: The original intent was to have the white printing be a blind (inkless) impression. However, where those blind areas of text line up to one another from one side of the card to the other, there is a push back on the impression. When there is no ink to even out the visual appearance, legibility can suffer where the impression overlaps from side one to side two. Putting a white ink down contaminated with a bit of silver ink helps even out the look and gives the general appearance of a blind hit. Check out the pics for comparison. Still subtle, but with a hair more contrast than a true blind impression.

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Back In Black

I’m back after a helluva week with some crazy virus. I miss writing this thing!

This is a sweet little business card designed by Andrew Young at Exclamation 101. The information wraps the card from front to back. We letterpress printed them on a thick two ply black museum board. Weight wise, it is about 200lbC which gives virtually no show through. We really like the finish on this sheet too. The impression takes with a nice crisp bite and the black is very dense compared to commercial papers.  The metallic silver ink offers great opacity on the black stock.

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Six Degrees Of Colored Paper

Since letterpress doesn’t do a great job flooding a page with ink, designers must come up with production alternatives to bring in big areas of color. One of the things that can be done when designing for letterpress is combining

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different colored paper stocks. This works especially well for projects with multiple pieces that need to coordinate – like stationery systems, wedding invitations, etc. Our previous post on the Ocean House system shows a splash of color added to the back of everything via offset printing. Adding a contrasting paper stock for pieces like envelopes and cards can be a more cost effective production solution to still add color to letterpress and avoid offset (or “flat” printing as people call it when comparing to letterpress) This system designed over at Space150 by Jason Strong brings color to the system by adding a couple contrasting papers. We printed the same letterpress ink color on the white stock and then the burgundy colored stock for the envelopes. This creates a tone-on-tone effect that remains legible and adds a nice texture. A smaller note card in a pink stock also matches the pink ink used throughout the pieces. The business cards are on thick 220lb Crane Lettra, which does an excellent job eliminating the impression show through of a two sided card. _0002_sixdegrees_system _0008_sixdegrees_tone_on_tone

Portsmouth Tea Stationery – Letterpress Identity

An identity system need not have enough colors to choke a horse. Letterpress printing makes the understated shine. This system for Portsmouth Tea Company is magnificently elegant and simple. Just a single color – metallic silver. And premium materials – Crane 100% cotton paper. Notice the custom converted policy style envelope incorporating the shape into the flap. 179lb Crane Cover cardstock for the business cards.

We pride ourselves in planning production closely with design firms. Our friends at HV Anderson in Louisville, Kentucky designed this identity. We think it’s flawless.