Tag Archive for 'thick'

Iron Beasts Make Great Beauty

After a brief blogging hiatus we’re back with a project we’ve been bursting to share with you.

Nearly a year ago we worked with Gestalten publishers on this great video piece about our shop and we’ve been featured in some of their past publications–but now they are releasing a title all about Studio On Fire! Needless to say, we’re giddy.

The book features work designed by us, as well as work designed by clients, all of which was produced here in our Minneapolis location. Pictures of our ever expanding workspace also made it in alongside a forward written by our Principal.

Since we couldn’t, in good conscience, let a book about us not include any actual letterpress, all of the covers were letterpress printed at Studio On Fire and shipped off to meet the gutt of the book in the final stages of production. Due to the heavy 100 point thickness of the recycled cover boards, all of the covers were hand fed into our Gietz platen press. They are printed with a day glo ink using deep etch copper plates. We love the contrast of raw and refined created by the bright color next to the gray board.

It’s already shipping in Europe and will be released here in the states in late October. We got our hands on an advance copy, so we thought we’d share a bit of a sneak peek with you.

Webb de Vlam Edge Color Business Cards

This business card was designed by Webb de Vlam as part of their new identity launch. With design offices in both London and Chicago, they wanted a card that would surprise and delight clients and employees. The variety of bright accent color truly brings this project to life. The overlapping colors in the logo mark also create dimension by overprinting ink colors – a nice print interpretation of the online media logo.

The business cards are letterpress printed on Neenah Classic Crest Solar White 165lb C with four spot Pantone colors. There are three spot gray colors common to all the cards – that was the easy part.  What made things interesting were the ten additional accent colors that switch out on the logo and edges – each person in the company receiving a palette of four color versions.

There has definitely been a trend toward larger companies using letterpress printing in their identities. We manage business card projects for companies with one person, or several hundred employees. These type of projects are most effective when they are planned with shell sheets in mind. A shell is a sheet with multiple cards ganged up that has all the common colors and logo already printed. That way, when a new hire or reorder occurs, we have those sheets on hand and ready to imprint on future orders. Typically, this works best and is most cost effective when the variable information on a card is planned in only one color. We advise companies to think about their card needs inside the next 18-24 months when ordering shells. Contact us to establish a letterpress business card production plan for your company.

SXSW Squarespace Skull Cards

This is a letterpress card designed by Jessica Raley at Bantam Design for Squarespace. They are busy handing them out at SXSW Music Festival in Austin this weekend.

And they took some time to print, seven passes through the press to be exact. Due to the card volume, we printed them on  larger 13 x 20 press sheet 15up. They are printed on two paper stocks. Side one on Wausau Royal Complements Eclipse Black, printed with black, varnish, dark silver, light silver. Side two is Mohawk Via Scarlet Red printed with varnish, black and light silver. To hide impression show through we pasted them together after printing, adding thickness and rigidity with another 100lb cover sheet in the middle. The final three ply paper thickness is 280lbC. We trimmed the sheets down and edge colored them in a metallic silver.

Also check out the striking Squarespace business cards we’ve posted about previously.

Matching Paper To Sand

Sometimes when you run an island in the Bahamas, you’ll need a business card that reflects the surrounding beauty. This textural business card was designed by island director Cathy Daly for Musha Cay, David Copperfield’s lush 700 acre tropical retreat.

These cards were letterpress printed in three colors on an appropriately sandy colored Mohawk Loop Antique Vellum Husk, custom pasted to a 220lb weight. Note how the island seal is printed in with just tonal transparent white ink. After the letterpress printing, these sheets were pasted back to back with digitally printed sheets (with the island beach image) for a 320lbC final weight. Those sheets were trimmed into oversize 4 x 2 inch business cards and edge colored in a matching blue.

 

Letterpress Love With Baker Associates

We’ve worked with BAKER here in Minneapolis on a few really fun letterpress projects over the last year or so. And they’ve designed some beautiful things for pressing. Most recently, their second installment of the bird themed holiday ornament cards rolled off the press. It is a little bird (a good luck Cardinal) with an ornate frame that die cuts and punches out of thick 60 point blotter stock. It is printed two color each side.

Last years card for Baker was a die cut bird ornament as well. The same production specs, but featuring a punch out owl.

Also in the last few months, we worked through the letterpress printing of the new Baker identity on their business cards. And is was quite the undertaking. They have an interesting post about the process of icon development here. Each employee has their own icon and each card has four color ways. With over 60 employees that was a lot of icons and business cards! They are a custom duplexed 200lbC black and white stock in an undersized narrow card format. (1 x 3.5 inches) BAKER is printed in silver on the black side and the white side receives the four different color variations.

BAKER is a Minneapolis based Branding + Design firm specializing in package design. On the web: bkrdsn.com or tweet: @bkrdsn

Golden Rule Letterpress Poster

This poster is a father and son collaboration. All elements are hand drawn by Koen (age 6) with a Sharpie marker at the dining room table, then arranged digitally. The type is the “Golden Rule” as penned in the honest hand of a child. Maybe what we learned in kindergarten is most important.

It is 14 x 20 in size, letterpress printed in yellow and gold inks on Legion White Eco Rag, 600gsm. Available for sale on our site.

Paper Saw Blades

Since pretty much everyone needs a paper saw blade, we figured it was time to deliver. These heavy duty paper blades pop out of our latest promo card to fly through the air as a

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dangerous incarnation of business cards. You can toss them at pets, logs and trees, use them as coasters or keep them on hand to contact us for your next custom letterpress printing project. (these are an upgrade from our previous ninja version)

Villainy Black Business Card, Gold Edge

These cards designed by Villainy and Associates really make you stop and turn the thing over in your hand. The understated typographic design gives the letterpress production value emphasis. It’s simple and pseudo executive – flashy without being too flashy.

We printed letterpress metallic gold for the information and letterpress varnish on the logotype. We like using a varnish on dark stocks for a tone on tone effect. That gives a slightly better legibility than a totally blind, inkless impression. The stock is a thick 200lb Wausau Eclipse Black with metallic gold edge coloring.

Space150 V26 Business Cards

Just launched this last week was the 26th version of the Space150 identity. These guys change up their identity every 150 days. They designed this business card with lots of production love. Here are the production steps:

1. Custom pasted triple layer stock. Black with a white middle, 330lb total weight.

2. Black foil on the logo side

3. Letterpress printed metallic ink on the info side

4. Die cut with little “snake bite” marks

See previous Space150 card versions we’ve printed here and here and here.

Beautiful Blind Impression Business Card

This stunning letterpress business card was designed by 485 inc. for an arts group called Artistaday. And as the name would imply, Artistaday is a website that has a daily fine artist featured. Great stuff too, make sure and check them out here.

The typographic design is nice and bold, making the blind (inkless) impression really stand out. These business cards do something that does take an extra production step – heavy impression on both sides that lines up from side to side. To get this blind type to look really look good and provide enough sculptural to keep it readable without ink, it needed to be printed as a single sheet, then pasted back to back after printing so the impression on one side wouldn’t flatten the impression on other. The cards were printed on 110lbC Crane Lettra, then glued together for the final 220lb thickness.

Slate Studio Card – Letterpress, Foil, Edge Color

Slate Studio in California does some really sharp interactive work.  And their business cards are all kinds of Hollywood too. They pulled out all the stops on the card design and we worked with them through the production specs. The stock is our thick 200lb Cover Wausau Eclipse Black. We letterpress printed them with clear varnish on both sides, then a silver ink for the info text. Then they were foil stamped in a bright blue on each side. Finally, they were trimmed to size and edge colored in a matching bright blue.

The Craftsmen of Fine Technology

These letterpress business cards were the perfect fit for web development and design company Ackmann & Dickenson. We like how these guys frame their business as “Craftsmen of Fine Technology”. They designed these cards and we letterpress printed them to reflect craftsmanship.

And this card did require some crafting. We started with the making of a custom duplex paper – 160lb Mohawk Loop Ivory Smooth pasted to French Construction Nightshift Blue 100C – totaling a thick 260lbC card. Next we letterpress printed them with two colors on each side, silver and tonal navy inks on the blue side, then blue and gray inks on the ivory side.  We printed a couple 8up forms to meet all the employee name versions needs and then die cut them with small inverted corners. Viva tactility and technology.