Tag Archive for 'lettra'

Page 2 of 5

Letterpress Video at Studio On Fire

Gestalten TV was in our studio and put together a great video.


You can get the podcast on itunes here.

For their visit, we had a little project on press called “The Pressroom Creed” – printing on 220lb Lettra and will be available soon for sale on our site. It is an adaptation of the better known Rifleman’s Creed, but for letterpress printers. Seriously, everyone in our pressroom must memorize this and we say it together each morning.

Wild Ink Splatter Wedding Invitation

This wedding invitation design by Project o3 channels the lettering stylings of illustrator Ralph Steadman, (think movie logotype for Fear And Loathing In Las Vegas.) There is hardly any text on this invitation, just the most basic info. We thought it was certainly one of the more free spirited invitations we’ve seen and loved it for it’s departure from the more typical ornate weddings.

It is printed on 220lb Crane Lettra Ecru with black, red and light gray ink. The die cut belly band that holds the three cards together is printed with black ink on French Poptone Wild Cherry 100lb cover.

50 Years Letterpress Invitations

We think getting letterpress printing is even better than a gold watch. It is a great production option for special corporate occasions too, not just weddings. This invitation to celebrate Dunhams 50 years in business was designed by Riley Hayes Advertising. The type driven design is accented with a matching bright red matching edge color.

These pieces were inked with 3 color on one side with a tonal varnish on the other. We printed an invitation and map card together on a new favorite sheet – French Poptone Sweet Tooth White 280lb Cover. We like it enough that we are now custom making it to keep on hand as a house sheet. The thickness is about 40 points (.038 inch) which is a matching thickness to Crane Lettra 220lb. The good things are that it is less expensive than a cotton sheet like Lettra and smoother in surface, not as toothy a finish. It takes a great impression and works great for edge coloring as well.

Beautiful Blind Impression Business Card

This stunning letterpress business card was designed by 485 inc. for an arts group called Artistaday. And as the name would imply, Artistaday is a website that has a daily fine artist featured. Great stuff too, make sure and check them out here.

The typographic design is nice and bold, making the blind (inkless) impression really stand out. These business cards do something that does take an extra production step – heavy impression on both sides that lines up from side to side. To get this blind type to look really look good and provide enough sculptural to keep it readable without ink, it needed to be printed as a single sheet, then pasted back to back after printing so the impression on one side wouldn’t flatten the impression on other. The cards were printed on 110lbC Crane Lettra, then glued together for the final 220lb thickness.

Fantastic Philatelic Wedding Invitations

These invitations were designed by the bride Nichole Tremblay. You can visit her at Coral Pheasant. We worked with her on the letterpress printing of her custom wedding stationery cards. Then we were completely amazed when she sent us finished samples showing how she put them together. What a labor of love. She tied the various sized cards together in a stacked bundle using a textural gauze ribbon with golden string to wrap the pile. She produced her own lined envelopes and outer address labels that are carefully wrapping the edge of a large A10 envelope. Then she painstakingly picked her postage. She made beautiful stamp collages on the envelopes using specially selected vintage postage, different for each invitation, but little works of art unto themselves.

The invitations are printed in gray and pink inks on thick 220lb cover Pearl White Crane Lettra paper. We printed all the cards together on a larger press sheet, saving her money in the letterpress production. Large script type runs across the top of each card with small san serif type across the bottom. We used heavy impression with a lighter ink density on the gray ink so the printing could have a more textural and salty appearance on the cotton paper. These invitations are a tactile treat. And with bowling at the reception dinner, who wouldn’t want to go?

Split Fountain Wedding

This invitation was designed by Julia Kostreva. We felt this was a unique wedding stationery set in both it’s design and production. Julie worked with us to lay out the press sheet for her design in a way that could utilize a split ink fountain. (That’s were a couple colors are loaded in the ink fountain and blended together in a single color pass on press.) It is printed on Crane Lettra Fluorescent White 110lb cover. It also has a unique halftone applied to the floral artwork that made additional visual texture within the letterpress printing.

PS. This is featured today on Martha Stewart Weddings.

English Spanish Wedding, Pink Edges

These black and white wedding invitations dress up with a flashy little pink edge coloring. They were designed by the bride Laura Widmar. She incorporated both Spanish and English into each piece in the wedding suite by using the front and back sides of the cards.

We letterpress printed them on 110lb Crane Lettra Pearl White and pasted them Spanish to English after printing, making a thick 220lb cover stock. We then trimmed them to size and edge colored everything in a bright pink.

Burn and Crossbones Business Cards

These cards were designed by the Thorburn group here in Minneapolis. They are letterpress printed with a silver ink on both sides of a custom duplex black and white stock.

Custom pasting of a duplex of paper stock is a good way to make a project with look and feel unique. It’s very often the best way to get both the colors and stock thickness desired for a project. And lets face it – most of the stocks available from paper companies as pre-duplexed options are pretty fugly colors and/or texture combinations. This stock is Wausau Royal Complements Eclipse Black 100lb cover pasted to 100% cotton Neenah’s Crane Lettra Flo White 110lbC. For production, these two papers were pasted together, then letterpress printed.

As an end note, I worked at Thorburn several years before the jump to full time operations of Studio On Fire. Check out the Thorburn site here for some solid design work.

Modern Graphic Type Wedding

This wedding invitation for Andy and Drew is certainly a unique format. It was designed by Drew Hodgson for his wedding in Palm Springs, CA. The bold colors and contemporary shapes make the design both modern and masculine. The invite is actually a folder enclosure that opens to reveal the invitation text on the flap. The folder opens further to Continue reading ‘Modern Graphic Type Wedding’

Perfect Pressed Plaid

These over sized plaid pattern business cards were designed by our good friend Mark Saunders for his new solo creative venture PlaidLab. They use some great vibrant colors and the overprinting inks make rich and saturated secondary colors.

We letterpress printed them on heavy 220lb Cover Crane Lettra Pearl White. We usually run smaller custom business card orders two cards up on a small press sheet, so it was easy to provide some variety by including two different patterns. The magenta color is the same on both cards, but a color change from orange to blue on one plate gave the cards even more variety. One thing we did to keep the quality of the type crisp and punchy was to print it as a separate pass. By printing the same color in two passes we could run the large graphic plaid with heavy ink density and light ink density on the type. Mark was shooting for something about the size of an iphone, so the final cards were round corner die cut to an over sized 4.5 x 2.25. See comparison pic alongside a standard 3.5 x 2 inch business card for scale.

Stitched Booklet Wedding Invitation

A good narrative is behind good relationships. That’s why a booklet telling a little bit of the couples story is extra special as a wedding invitation. This invitation was designed by Craig Duffney at BBDO in New York for his friends Amy and Adam. He did excellent work making two sets of illustrated capitals and graphics. One corresponds with the bride, the other with the groom and they co-mingle in the invitation layout.

Planning out the production of a little booklet takes some extra finesse beyond the standard wedding stationery. The format here is an A7 size booklet with a soft cover and french folded pages. The cover is a heavier 110lbC Pearl White Crane Lettra. The gutt is lighter weight 80lbT Pearl White Crane Lettra. Both were letterpress printed in two colors, a lighter green corresponding with the bride and an olive green with the groom. The pages were scored, collated and top stitched inside the cover with a cream colored thread. Then a final trim was taken from head and foot. We also produced an RSVP card and matching folding thank you cards. This is certainly among the more elaborate invitations we’ve produced, yet the final appearance remains simple and striking.

A Narrow Elegant Business Card

These business cards are elegant and simple with an unusual format. Although the feel of the design is traditional, the 4.25 x 1.25 inch size presents as an untraditional business card size. The client, William and Mary, makes premium gift wrap collections, so the paper crafting of the printing was very important.

These cards were letterpress printed with 2 ink colors on each side. The cards also have a heavy blind letterpress impression graphic on both sides. This blind area overlaps type on the reverse side. To get an even type appearance and a heavy sculptural impression on both sides we printed a 110lb sheet of Crane Lettra Fluorescent White and pasted it together back to back after printing. By duplexing the stock to a thick 220lb weight after printing the impression show through is eliminated. It is a time consuming and more premium production step, worth it for the final look of these cards. The final step was a round corner die cut.