With Memorial Day weekend staring us in the face, it only made sense to share this bbq related project. If you live in the Twin Cities you have probably come across the stylish orange Natedog’s food cart, stocked with quality wieners, tasty hand crafted mustards, and manned by the friendly proprietor, Nate Beck. We were lucky to have him at our open house in February and recently letterpress printed the labels for Nate’s honey-spiced mustard, now bottled and available for purchase.
Holmberg Design Co, who we most recently worked with on these Dogwood Coffee labels, is behind the Natedog’s identity and label design. Letterpress printed with two inks on an existing label stock, these were kisscut after printing with a custom made die that mimics the bottle shape.
CBS recently ran a nice feature of on Natedog’s that can be viewed here.
This coffee label packaging was designed locally by Holmberg Design. Dogwood Coffee Company is a small coffee roaster based out of Minneapolis, Minnesota (and generously present at our last studio party.) They source, roast and serve some truly amazing coffees. And what is especially unique to the experience of Dogwood Coffee is the single cup brewing. Visit them and always expect a well crafted, fully realized flavor. And be sure to take beans home in one of these delicious bags. This is the good stuff, these guys love crafting coffee as much as we love letterpress.
We printed these with two colors – a red and a very light gray /nearly blind ink for the diamond texture. They are printed on our house label stock which is Strathmore Writing, Ultimate White Wove. This label takes a stiff impression and has a bit of tooth and texture that adds to the artisanal quality of letterpress. They are kisscut two up on an 8.5 x 11 sheet. They are cleverly designed to be end user friendly with use of simple rubber stamp imprints specific to the roasted microlots. Overprinting the stamp on the letterpress imprint gives the surface another layer of texture.
Also see the “Reserve” coffee labels we printed previously (when Dogwood was still a part of Bull Run Roasting) also created by Holmberg Design.
We designed and letterpress printed bath salt labels for Connecticut based Rain Soaps. This salt is hand harvested (by monks in France) and uniquely presented in its natural state in an apothecary-style sealed glass jar.
We ran the three labels together on a small press sheet. The paper is a crack and peel Strathmore Soft White label stock. It is printed in one color and kiss cut to final size. Ahh, I’m more relaxed just looking at them.
Vista Caballo is a ranch retreat with a special connection to horses in Dove Creek, Colorado. We worked with Thinktopia to design this stationery system for the client. They already had a logo design and needed stationery developed using the existing mark.
One of the things often overlooked in design is the choice of materials. This is something we strive for in our own design work. Material selection can be a central component for building the look and feel of a brand. In this stationery system we use a variety of brown toned papers to compliment the tactility of the letterpress printing and echo the desert landscape of the location. Kind of like making a color palette, instead we made a material palette. Each piece is printed with the same brown PMS color.
Letterhead is French Paper Speckletone Kraft, Envelope is French Paper Speckletone Chocolate, Business cards and Note cards are Crane Lettra Pearl White 220lb, Labels are Strathmore Soft White crack and peel stock, Journal covers are Fibermark Suedetex Tan 25pt with Smart Genesis Husk 70lbT gutt.
Richness of materials makes this stationery unique.
Happy New Year!
The Optimist is a self-promotional holiday wine bottle designed by Greg Bennett for Siquis. Each year Siquis shows their clients how much they care by designing a custom wine bottle label just for them. The label is always created by a different designer in their creative department. This year’s graphic was designed to play on “is the glass half empty or half full” concept. Obviously, once the recipient rotates the bottle to fill their glass, the glass on the label becomes half full. One of Greg’s many beliefs is that a design is only as good as it’s production. What that means is that you can have a great design but if it is produced poorly, the result will be a mediocre piece at best. That being said, this label was letterpress printed at Studio On Fire ensuring this bottle design is sure to delight even the toughest critics.
We printed on Strathmore Ultimate White Label stock with a kiss cut die for finishing that punched out the tiny glass area and gave the whole label a slight arc to compliment the curve of the bottle.