Tag Archive for 'gold ink'

Villainy Black Business Card, Gold Edge

These cards designed by Villainy and Associates really make you stop and turn the thing over in your hand. The understated typographic design gives the letterpress production value emphasis. It’s simple and pseudo executive – flashy without being too flashy.

We printed letterpress metallic gold for the information and letterpress varnish on the logotype. We like using a varnish on dark stocks for a tone on tone effect. That gives a slightly better legibility than a totally blind, inkless impression. The stock is a thick 200lb Wausau Eclipse Black with metallic gold edge coloring.

Eight Hour Day – Solid Gold

One of the most positive design vibes in the Twin Cities comes from Eight Hour Day. This duo produces design with a bold and illustrative style. They just had a nice post over on Grain Edit too.

This invite they sent our studio for printing was a large A10 size card. We letterpress printed gold ink on cotton stock and even did a tone on tone gold envelope. Metallic ink on uncoated stock does not create a mirror-like sheen like foil stamping. It needs a heavy ink coverage to come out as shiny as possible. Many times we recommend a double bump on metallic inks to build up the sheen and opacity. A double coating of ink lets us hold on to the tiny detail and keep the prints crisp.