Tag Archive for 'fibermark'

2011 Letterpress Calendar

The Studio On Fire Letterpress Calendar is a favorite project in our shop for nearly ten years. It’s been worked on by many contributors from all over the world. Each year Studio On Fire puts together a loose theme, color palette and paper choices, then we invite 5 other designers / illustrators to participate. We design 2 months, and each contributor designs 2 months. Its always nice to have a large cross section of stylistic approaches within a little package that sits on your desktop. And this year is no exception. 2011 participants include Studio On Fire Adam Garcia, Brian Gunderson, Jessica Hische, We Make It So, and Aesthetic Apparatus.

This years calendar is a departure from the usual graphic illustration in our previous versions. Our theme this year was “Letter Form Genus”, with many contributors incorporating type and lettering. We’ve not had a distinctly type related theme before, so this was extra fun. Some favorite details you’ll find are: a moustache wearing a monocle, a spider wearing a thong, a monkey skull on a snake skeleton, a hidden giraffe, and bacterial letter forms spelling “grow kindness.”

The calendar is printed all together on a large 26 x 20 size press sheet. It is trimmed down into 12 months on 3.25 x 5 inch cards. This year, the paper for the months and the outer wrap was a light brown Wausau Winter Wheat 100lb Cover. We design the tri fold outer wrap using bits and pieces of each months design, all mashed together and printed in a long strip.

The stand was a custom duplexed paper made from dark grey Fibermark Eviva Stone 100lbC and copper Stardream 111lbC paper stocks. Our easel stand design has a clever fold-out angled leg that reveals the inner metallic paper color. The grey stock is letterpress printed in one color metallic silver.

These are now available on our studio site.

We’ve been doing this calendar for almost ten years now and have been fortunate to have some really great people involved. See a couple previous years here: 2010 Calendar, 2009 Calendar, 2008 Calendar.

Vista Caballo Letterpress Stationery

Vista Caballo is a ranch retreat with a special connection to horses in Dove Creek, Colorado. We worked with Thinktopia to design this stationery system for the client. They already had a logo design and needed stationery developed using the existing mark.

One of the things often overlooked in design is the choice of materials. This is something we strive for in our own design work. Material selection can be a central component for building the look and feel of a brand.  In this stationery system we use a variety of brown toned papers to compliment the tactility of the letterpress printing and echo the desert landscape of the location. Kind of like making a color palette, instead we made a material palette. Each piece is printed with the same brown PMS color.

Letterhead is French Paper Speckletone Kraft, Envelope is French Paper Speckletone Chocolate, Business cards and Note cards are Crane Lettra Pearl White 220lb, Labels are Strathmore Soft White crack and peel stock, Journal covers are Fibermark Suedetex Tan 25pt with Smart Genesis Husk 70lbT gutt.

Richness of materials makes this stationery unique.