This stunning letterpress business card was designed by 485 inc. for an arts group called Artistaday. And as the name would imply, Artistaday is a website that has a daily fine artist featured. Great stuff too, make sure and check them out here.
The typographic design is nice and bold, making the blind (inkless) impression really stand out. These business cards do something that does take an extra production step – heavy impression on both sides that lines up from side to side. To get this blind type to look really look good and provide enough sculptural to keep it readable without ink, it needed to be printed as a single sheet, then pasted back to back after printing so the impression on one side wouldn’t flatten the impression on other. The cards were printed on 110lbC Crane Lettra, then glued together for the final 220lb thickness.
These letterpress business cards were the perfect fit for web development and design company Ackmann & Dickenson. We like how these guys frame their business as “Craftsmen of Fine Technology”. They designed these cards and we letterpress printed them to reflect craftsmanship.
And this card did require some crafting. We started with the making of a custom duplex paper – 160lb Mohawk Loop Ivory Smooth pasted to French Construction Nightshift Blue 100C – totaling a thick 260lbC card. Next we letterpress printed them with two colors on each side, silver and tonal navy inks on the blue side, then blue and gray inks on the ivory side. We printed a couple 8up forms to meet all the employee name versions needs and then die cut them with small inverted corners. Viva tactility and technology.
These black and white wedding invitations dress up with a flashy little pink edge coloring. They were designed by the bride Laura Widmar. She incorporated both Spanish and English into each piece in the wedding suite by using the front and back sides of the cards.
We letterpress printed them on 110lb Crane Lettra Pearl White and pasted them Spanish to English after printing, making a thick 220lb cover stock. We then trimmed them to size and edge colored everything in a bright pink.
These business cards are elegant and simple with an unusual format. Although the feel of the design is traditional, the 4.25 x 1.25 inch size presents as an untraditional business card size. The client, William and Mary, makes premium gift wrap collections, so the paper crafting of the printing was very important.
These cards were letterpress printed with 2 ink colors on each side. The cards also have a heavy blind letterpress impression graphic on both sides. This blind area overlaps type on the reverse side. To get an even type appearance and a heavy sculptural impression on both sides we printed a 110lb sheet of Crane Lettra Fluorescent White and pasted it together back to back after printing. By duplexing the stock to a thick 220lb weight after printing the impression show through is eliminated. It is a time consuming and more premium production step, worth it for the final look of these cards. The final step was a round corner die cut.
Letterpress seems pretty far removed from the slickness of the iphone. Yet even the most technically focused business can benefit from the tactility of letterpress business cards. In fact, we would argue that they are the perfect counterpoint. Marko Karppinen & Co is a software developer in Finland specializing in iphone and ipad applications. We designed and printed this card for their ten person company.
The back of the card is printed with a heavy blind (inkless) letterpress impression. The front side is printed with gray ink plus accent yellow bars. A key production step to virtually eliminate show through and have heavy impression on both sides was to print two separate sheets and paste them together after printing. For this step we use Potdevin pasting and rotary presses. The pasting machine applies glue to the back of a sheet. That sheet is then paired with the sheet for the reverse side of the business card and run through the rotary press to firmly squeeze them together and eliminate any air bubbles. The stock is 110lb Neenah Classic Crest Solar White custom duplexed to a thick 220lb weight. Special finishing is a yellow edge color. A well crafted card indeed.
Fathom, the recent release LP from Taiga records, is a subtle and textural object of beauty and a sensory experience. The drawings were perfectly suited for letterpress and translated crisply to the printed edition. This is the description from Taiga:
“Douglas Quin’s Fathom brings together four extended underwater soundscapes—two each from the Arctic and Antarctic. The recordings have been gathered over a period of 15 years, capturing an extraordinary palette of sonic voices, events, spaces, and textures. To the human ear, these soundscapes are haunting and otherworldly; yet they are very much of this world—out of earreach. The tracks are minimally edited and are his first field recordings to be archived in vinyl. Included with the release is a sealed envelope containing an insert with specific locations, animals, and other elements heard, giving listeners the option to absorb sound with or without association. The envelope is printed with liner notes and comments from Dutch journalist and music critic René van Peer. Mastered by James Plotkin, cut direct to metal and pressed on 200 gram virgin-vinyl, Fathom comes packaged in custom letterpressed materials and is presented as a limited edition of 1000.”
There was clear, white, and black vinyl versions released. Only the black is still available.
The packaging is pressed in gray and a tonal white ink. We letterpress printed the outer sleeve on a custom duplexed stock – gray on the interior, white on the exterior. We were able to print on a preconverted inner envelope which accompanies the vinyl and containing the insert.
Space 150 is a Minneapolis based company that has made some waves in the creative community by reinventing its identity every 150 days. This version was designed by Evan Nagan. We’ve produced many previous Space 150 business card versions as well – see some of them here and here.
Like the previous versions we’ve printed, these business cards take some tricky production. They are printed three color offset on one side (flood of black, purple and blue) and 2 color letterpress printed on the reverse (blue and tonal white). They have a unique two color gradient treatment on their edges. The paper is Wausau Royal complements 100lb Bright White which is custom duplexed after offset printing to a final thickness of 200lb cover. For a great edge color effect we recommend a thickness of 160lb or greater. The thicker the better.
It’s a big task! Each identity version is cards for nearly 70 people…
The simplest looking things can be deceptively complex. This is a tricky little business card and a typographic poster for Squarespace New York. Designed by their Creative Director Tyler Thompson. The design shows restraint, making the logo treatment the hero. And the format is a square card of course.
So why is the business card tricky? It is custom duplexed stock, letterpress printed, laser die cut and edge colored. We custom duplexed Neenah Classic Crest Solar White 110lb Cover up to a 220lb thickness. Then we letterpress printed them several up on a press sheet. A larger press sheet means we can economize the laser cutting by doing more at a time. The laser cutting can leave some scorch marks, so the sheet is masked with a paper tape that peels off after the cutting is complete. Then the sheet is trimmed up into cards and edge colored in black. That 220lb thickness shows off the edge and has a nice smooth surface. The poster is on Crane Lettra 110lb Flo white, pressed in a single PMS blue.
These are the brand new cards for Dita Eyewear in Los Angeles. Bryan Crabtree designed them and did a nice post over on his blog too. The blind flourish on the light side and the diamond pattern on the black gives these cards a tonal and elegant look.
We first printed these as two sheets, a natural color and black stock and then pasted the sheets together after printing. This step eliminates show through of the impression when printing a two sided design. We’ve found that the gluing of the sheet after it is printed does flatten back some of the impression, so we start with a heavy impression initially. The lighter color stock is Wausau Compliments Natural White 100lbC and is printed with a blind pass and black ink. The black stock is Wausau Eclipse Black 100lbC and is printed with PMS 8001 silver and black ink. The final thickness is 200lbC, about the thickness of a US dime. After printing and gluing, the cards were die cut to the final shape with angled corners.