This wedding invitation for Andy and Drew is certainly a unique format. It was designed by Drew Hodgson for his wedding in Palm Springs, CA. The bold colors and contemporary shapes make the design both modern and masculine. The invite is actually a folder enclosure that opens to reveal the invitation text on the flap. The folder opens further to reveal an interior printed with a brightly colored burst and three information cards with RSVP Hotel VIP, and Dinner information.  Drew tells us this about his design:

“The wedding celebration will be held at a mid-century hotel in Palm Springs. I came across this great typeface by John Skelton called Sessions, which in turn is based on the classic Joseph Albers typeface Kombinationsschrift. The playful, organic and modular shapes are a perfect fit for the mid-century setting and atmosphere we wanted to create for the wedding.”

“The shapes and negative space of the letterforms are also used as a graphic style to illustrate the mountains, sun and wispy clouds that dominate the landscape. I love the impression that letterpress leaves so I wanted to incorporate a linear illustration style to contrast the bold letterforms. I created a twig- or feather-like variation of the A+D monogram expressly for the tactile feel it would create.”

“We also wanted this be a fun experience for out-of-town family. They will receive “golden ticket” or “vip” card which allows them to stay at the hotel for free. The act of folding away the panels of the main invite leads to a ‘ta-da’ moment in which they are presented with the card.”

The Save the Date card was printed earlier on Crane Lettra Pearl White 220lbC. Cards for the wedding invitation were letterpress printed in two colors on Crane Lettra Pearl White 110lbC. Those pieces were printed together on a large press sheet. The folder was die cut out with scores to create gussets to accommodate three card thicknesses once folded together. Everything folded up to fit in the A6 size Orange Fizz French Poptone envelope, printed on the flap with orange ink.

Like the previous versions we’ve printed, these business cards take some tricky production. They are printed three color offset on one side (flood of black, purple and blue) and 2 color letterpress printed on the reverse (blue and tonal white). They have a unique two color gradient treatment on their edges. The paper is Wausau Royal complements 100lb Bright White which is custom duplexed after offset printing to a final thickness of 200lb cover. For a great edge color effect we recommend a thickness of 160lb or greater. The thicker the better.

It’s a big task! Each identity version is cards for nearly 70 people…