These business cards are elegant and simple with an unusual format. Although the feel of the design is traditional, the 4.25 x 1.25 inch size presents as an untraditional business card size. The client, William and Mary, makes premium gift wrap collections, so the paper crafting of the printing was very important.
These cards were letterpress printed with 2 ink colors on each side. The cards also have a heavy blind letterpress impression graphic on both sides. This blind area overlaps type on the reverse side. To get an even type appearance and a heavy sculptural impression on both sides we printed a 110lb sheet of Crane Lettra Fluorescent White and pasted it together back to back after printing. By duplexing the stock to a thick 220lb weight after printing the impression show through is eliminated. It is a time consuming and more premium production step, worth it for the final look of these cards. The final step was a round corner die cut.
Published on
June 30, 2010 in
Business Cards and Letterpress.
Tags: 110lb, 220lb, blind, Business Cards, classic, corner, crane, die cut, diecut, duplex, elegant, flo white, flourescent, glue, heavy, impression, Letterpress, lettra, long, narrow, paste, pasting, potdevin, round, slim, traditional, type, typography, unique size.
Letterpress seems pretty far removed from the slickness of the iphone. Yet even the most technically focused business can benefit from the tactility of letterpress business cards. In fact, we would argue that they are the perfect counterpoint. Marko Karppinen & Co is a software developer in Finland specializing in iphone and ipad applications. We designed and printed this card for their ten person company.
The back of the card is printed with a heavy blind (inkless) letterpress impression. The front side is printed with gray ink plus accent yellow bars. A key production step to virtually eliminate show through and have heavy impression on both sides was to print two separate sheets and paste them together after printing. For this step we use Potdevin pasting and rotary presses. The pasting machine applies glue to the back of a sheet. That sheet is then paired with the sheet for the reverse side of the business card and run through the rotary press to firmly squeeze them together and eliminate any air bubbles. The stock is 110lb Neenah Classic Crest Solar White custom duplexed to a thick 220lb weight. Special finishing is a yellow edge color. A well crafted card indeed.
Published on
June 18, 2010 in
Business Cards and Letterpress.
Tags: 220lb, app, apple, application, blind, business, card, cards, classic crest, color, colour, developer, duplex, duplexed, duplexing, edge, finland, gray, grey, heavy, impression, iphone, Letterpress, machine, marko karppinen, minnesota, MK&C, neenah, painting, paper, pasting, potdevin, press, printing, rotary, solar, thick, tipping, white, yellow.
These cards, designed by Jacob Ward have a heavy blind (inkless) letterpress impression on one side and black ink on the other. A blind hit needs a substantial amount of impression since it is relying only on the change in paper surface without any ink color to define the graphic. The large type size really pops on this card. If you have a good monitor and click through the pics below, you can see that even on a 220lb cotton stock there can be small amount of impression show through on the reverse side.
Published on
March 25, 2010 in
Business Cards and Letterpress.
Tags: 220lb, blind, business card, cotton, crane, flo white, impression, inkless, jacob ward, Letterpress, lettra, type, typography.
Sublimio is a multidisciplinary design studio in Italy. They designed these cards for an engaging visual and tactile design experience.
We printed a larger message card and business cards. The message card is very subtle with a blind impression only on 110lb Crane Lettra stock. The business cards use blind impression on one side and black on the other, completed with black edge coloring. They are on 220lb Crane Lettra.
“Show Through” is a term we use to describe heavy impression from printing one side of the paper bruising the sheet and showing small distortions on the reverse side. Show through is an important consideration when a design will be letterpress printed. The double thick 220 lb Lettra is great for a project that is a two sided design because it offers virtually no show through. Note that “virtually” is a key word here. If a heavy impression is desired, there will be some show through. Generally the thicker the paper, the more minimal the show through. But even with a thick stock, impression can knock back the impression from a previously printed side affecting its appearance. In the case of this business card we printed the flood of blind pattern first with heavier impression, then the black text side of the card with a bit less impression. Balancing this impression on a two sided design depends on the nature of artwork being printed. Talk with us early in the design process to work through these production decisions.
Published on
March 2, 2010 in
Business Cards and Letterpress.
Tags: 220lb, blind, Business Cards, crane, Design, formula, impression, IT, italy, letter press, Letterpress, lettra, printer, printing, show through, sublimio, subtle, unique.
These are the brand new cards for Dita Eyewear in Los Angeles. Bryan Crabtree designed them and did a nice post over on his blog too. The blind flourish on the light side and the diamond pattern on the black gives these cards a tonal and elegant look.
We first printed these as two sheets, a natural color and black stock and then pasted the sheets together after printing. This step eliminates show through of the impression when printing a two sided design. We’ve found that the gluing of the sheet after it is printed does flatten back some of the impression, so we start with a heavy impression initially. The lighter color stock is Wausau Compliments Natural White 100lbC and is printed with a blind pass and black ink. The black stock is Wausau Eclipse Black 100lbC and is printed with PMS 8001 silver and black ink. The final thickness is 200lbC, about the thickness of a US dime. After printing and gluing, the cards were die cut to the final shape with angled corners.
Published on
November 30, 2009 in
Business Cards and Letterpress.
Tags: 100lbC, 200lbC, angle, black, blind, bryan crabtree, business, Business Cards, California, card, cards, cut, Design, die, die cutting, diecut, duplex, fashion, inkless, LA, Letterpress, los angeles, natural, off white, offwhite, paste, pasted, shape, silver, white.
We have a lot of requests for blind (inkless) impression with letterpress plates. However, a tonal ink is often something we suggest rather than a truly blind impression. If the stock being printed does not lend itself to deep impression, the artwork needs some legibility or the art work is on both sides of the sheet, a blind hit can be ill advised. The amount of impression needed to clearly read a completely blind hit will create impression show through on the reverse side of the printed piece. One of the ways we get around this is to mix a tonal ink, shown here on both black and white business card samples. By printing a tone, we can lessen the impression and dial up the legibility a bit.
The black stock is 200lb Wausau Eclipse Black. It is letterpress printed with a black and silver ink mix.
The white stock is 220lb Crane Lettra Flo. White. It is letterpress printed with opaque white ink contaminated with 877 silver.
Published on
July 30, 2009 in
Letterpress and Printing Tips and Tricks.
Tags: 200lb, 220lb, black, blind, business, Business Cards, cards, cover, crane, eclipse, flo wh, impression, ink, inkless, Letterpress, lettra, opaque, plates, printer, silver, tonal, tone, tone on tone, wausau, white.
Fuel is a great creative shop in Iowa that sent us this unique business card design for Whatsup Juggling. It is letterpress printed on thick 220lb Crane Lettra cotton paper. The inks are orange, blue and a custom contaminated opaque white. The card was then die cut into 2.5 inch circles. We then tried to juggle them. Business cards are really hard to juggle.
Some production notes: The original intent was to have the white printing be a blind (inkless) impression. However, where those blind areas of text line up to one another from one side of the card to the other, there is a push back on the impression. When there is no ink to even out the visual appearance, legibility can suffer where the impression overlaps from side one to side two. Putting a white ink down contaminated with a bit of silver ink helps even out the look and gives the general appearance of a blind hit. Check out the pics for comparison. Still subtle, but with a hair more contrast than a true blind impression.
Published on
June 24, 2009 in
Letterpress.
Tags: 220lb, blind, blue, business, cards, circle, contaminated, cotton, crane, Design, die cut, diecut, double, double sided, Fuel, fuel inc, impression, ink, inkless, iowa, juggling, Letterpress, letterpress business cards, lettra, orange, round, thick, two sided, unique, whatsup, white.
Adam Hudson Photo sent us these cards for letterpress printing. The unique narrow format really make them different in your hand. And the three color options of orange, green and gray on one side is a nice way to add some simple variety to an identity piece. We keep the plate set up on press and just add a couple wash ups to the printing process.
A thick 220lb cotton stock takes a beefy impression. When a two sided card is pressed with a solid color, we almost always print the solid side first, then the text. This makes for a better sculptural impression on a text only side. Putting an overall impression on a solid area has the effect of ironing the paper flat and will diminish any impression of artwork on the reverse.
Another ink effect we like on this card is the white ink on white paper. We are using a tinted white ink to create a nice subtle detail with just the right amount of contrast to keep it readable. Some times an inkless (blind) impression doesn’t have quite enough visibility to read clearly. We put a little bit of silver in the white ink to give it just the right amount of eye love.
Published on
April 22, 2009 in
Letterpress.
Tags: 220, adam, blind, business, card, cards, cotton, day, glo, gray, green, hudson, impression, ink, inkless, Letterpress, narrow, opaque, orange, photo, photographer, photography, solid, tinted, white.
Designer Aya Ikegaya created this beautiful invitation structure for a wedding in Tuscany, Italy. We produced this by combining letterpress printing with blind embossing. The outer sleeve is actually the invitation. Inside is a thick cotton card letterpress printed with Continue reading ‘Tuscany Semi Formal Wedding Invitation’
Published on
April 15, 2009 in
Letterpress and Wedding.
Tags: aya ikegaya, blind, copper, cotton, die, emboss, embossing, Formal, invitation, invite, Letterpress, letterpress services, lettra, no ink, paper, Semi, stock, Tuscany, Wedding.
This is a big post with lots of images so be sure and see Part 2 as well.
We’ve been an online friend with French designer Fabien Barrel for a while. He’s been kind enough to show our press work on his Graphic Exchange website. His site is a finely curated collection of designers and projects from all over the world. Be sure and see it next time you need some graphic inspiration.
Fabien collected three other friends that also wanted letterpress printed business cards. Fabien Barrel designed his card and the card for So Goods. Fred Dauzat designed his card and the card for Limited Press. We letterpress printed these cards together with Continue reading ‘Four Friends Letterpress Business Cards – Pt 1′
Published on
April 7, 2009 in
Letterpress.
Tags: blind, Business Cards, card, fabien barrel, france, fred dauzat, french, graphic exchange, heavy, impression, ink, Letterpress, letterpress services, limited press, minneapolis, minnesota, paper, so goods, stock, thick.
This is part two showing the production of business cards on our Heidelberg Windmill. Be sure and see Part 1 showing the finished cards.
We start with a high resolution film negative. The negative is used to expose the plastic plates. The plates are attached to an aluminum base and placed into the press. The press uses air suction to pick up a sheet of paper on the left side and deliver it into the press for printing. The printed sheets are automatically stacked in the delivery pile on the right side of Continue reading ‘Four Friends Letterpress Business Cards – Pt 2′
Published on
April 7, 2009 in
Letterpress and Printing Tips and Tricks.
Tags: 10 x 15, 10x15, blind, Business Cards, card, fabien barrel, france, fred dauzat, french, graphic exchange, heavy, Heidelberg, impression, ink, Letterpress, letterpress services, limited press, minneapolis, minnesota, paper, press room, printer, printing, so goods, stock, thick, Windmill.
You know what they say about too much letterpress – you’ll eventually go blind. That is exactly what happened to our design friends at Spunk Design Machine. They created this stationery system for Ensemble with a beautiful and subtle pattern that we letterpress printed blind (a plate striking the paper with no ink). Imagine, a design for a financial company that is both fun and elegant. Which makes sense for Ensemble because they cater specifically to creatives running small businesses by managing benefits and financial operations.
For the letterhead, the blind pattern runs on the text weight sheet along the top edge of the paper. That pattern also prints in color on the back of the No.10 note card (a flat card sized for a No. 10 envelope). A pattern like this is a great way to get some color into a letterpress print job without running a big solid color block. Since this card and the business cards are on the same paper and print the same color, we can run them together. We run a lot of jobs with a this card and a business card on the same press sheet. That gives the client way more bang for their print dollars.
Published on
March 12, 2009 in
Letterpress.
Tags: blind, business card, Design, ensemble, envelope, impression, letterhead, Letterpress, minneapolis, No. 10, pattern, printing, services, spunk, spunk design machine, stationary, stationery, system, Tea Slip, thick.
